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Power Words for Sales: Boost Conversions with Persuasive Language

Have you ever bought a product that was recommended by experts? What about limited-time offers; special deals; premium packages? Have you ever bought a product sold under any of these labels? 

What are Sales Quotas?

Sales quotas are set targets that sales professionals are expected to achieve within a specified timeframe. 

What Is Upselling?

Upselling is a sales tactic that encourages customers to purchase a higher-end product or add-on, boosting the transaction value. From e-commerce giants like Amazon to SaaS platforms like Dropbox, upselling is used to enhance customer value and drive revenue.

What Is a Sales Funnel?


What Is CLV (Customer Lifetime Value)?


Customer lifetime value tells us how much a customer is worth to a business. While the concept is straightforward, it’s important to understand a few nuances.

Why? Because a new customer can be several times more expensive than retaining an existing one. Understanding and optimizing for CLV helps shift the the focus from short-term transactions to more valuable long-term relationships.

What Is a Warm Email?


What Is Video Messaging?

Video messaging is a powerful channel for all customer-facing communications. This includes the entire sales process, from prospecting to pitching to closing deals, but also marketing and support. 

What Is a Value Proposition?

A compelling value proposition - or value prop - is the difference between closing a deal and losing a profitable opportunity. But what is it, exactly - and what is its role in sales?

What Is TOFU (Top Of the Funnel)?

Before making a purchase, prospects go through a buyer’s journey. In marketing and sales, this journey is often visualized as a sales funnel

What Is Social Selling?

B2B sales dynamics are shifting. LinkedIn and other social platforms can help businesses gain an edge by fostering relationships with prospects. This - building relationships and selling on social platforms - is known as social selling

What Is a Service Level Agreement?

In the competitive world of sales, trust is your most valuable asset. To build and maintain that trust, professionals rely on Service Level Agreements (SLAs). These are contracts that lay out client-provider relationships clearly, leaving nothing to chance or misunderstanding. 

What Is a Sales Pitch?

The ability to effectively present a product or service in a persuasive way is the bedrock of sales. Enter the sales pitch. 

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