Loom, BombBomb, and Sendspark are leading video communication platforms that cover a wide range of use cases.
All three tools are popular with users, as is evident by their high G2 ratings.
Loom and BombBomb both have average ratings of 4.7 / 5:
While Sendspark comes in slightly higher at 4.8:
But what exactly is behind those ratings? And which strengths or weak spots matter most for your use case? Let’s take a closer look.
Loom vs. BombBomb vs. Sendspark: Feature comparison
Here’s a quick overview of available features for each tool:
Feature |
Loom |
BombBomb |
Sendspark |
Meeting recording |
❌ |
✅ |
✅ |
Webcam and screen recording |
✅ |
✅ |
✅ |
Video sharing options |
✅ |
✅ |
✅ |
Video templates |
❌ |
❌ |
✅ |
Transcriptions |
✅ |
✅ |
✅ |
Closed captions |
✅ |
✅ |
✅ |
Video downloading |
✅ |
✅ |
✅ |
Customizable thumbnails |
✅ |
✅ |
✅ |
Browser extension |
✅ |
✅ |
✅ |
AI functionality |
✅ |
❌ |
✅ |
Data encryption |
✅ |
❌ |
✅ |
Image capture |
✅ |
❌ |
✅ |
Scrolling capture |
❌ |
❌ |
✅ |
Recipient tracker |
✅ |
✅ |
✅ |
Campaign performance tracking |
❌ |
✅ |
✅ |
Viewer reactions |
✅ |
❌ |
✅ |
Engagement insights |
✅ |
✅ |
✅ |
Viewer insights |
✅ |
✅ |
✅ |
Video recording
When comparing recording capabilities, Loom, BombBomb, and Sendspark each offer distinct advantages.
Loom is great for versatile recording, letting you capture your screen with a camera bubble, or stick to just audio or webcam. It’s perfect if you need to quickly trim videos, and it even provides transcriptions and closed captions, which is super handy for accessibility.
While the free Starter plan limits you to 5-minute videos, the Business and Enterprise plans give you unlimited recording time. Plus, with features like custom branding, filler word removal, and engagement insights, Loom is a solid choice for anyone looking to polish their video content.
Sendspark, on the other hand, really shines with personalization. Whether you’re recording personalized videos, screen captures, or just using your webcam, Sendspark’s user-friendly interface makes it a breeze.
You can add custom branding and even create customizable video requests, which you can easily share via email, social media, or your favorite CRM and marketing platforms.
BombBomb focuses on straightforward, 1-to-1 video messages, making it easy to record from Gmail, Chrome, or your mobile device. It also offers AI-driven transcription services and solid tracking features to help you understand viewer engagement.
And with its advanced CRM integrations, BombBomb is a versatile tool for businesses looking to incorporate video into their communications.
Integrations
Integrations are key for embedding videos into your existing workflows. Here’s how the platforms compare:
Loom offers 49 integrations, including Slack, Gmail, Notion, and Zoom, making it versatile for internal and external communication.
BombBomb provides a wide range of integrations, including CRM systems like Salesforce, email marketing platforms, and more, which is excellent for automating workflows.
Sendspark leads with 77 integrations, including HubSpot, Salesforce, and Gmail, specifically targeting sales and marketing teams. Sendspark's API allows for custom integrations, offering even greater flexibility.
Customer support
Customer support is a critical aspect when choosing a video messaging platform. Good support can significantly enhance your experience, helping you resolve issues quickly and make the most of the platform's features.
Here's how Loom, BombBomb, and Sendspark compare in terms of customer support:
Customer Support Feature |
Loom |
BombBomb |
Sendspark |
24/7 Support |
❌ |
❌ |
❌ |
Live Chat |
✅ |
✅ |
✅ |
Email Support |
✅ |
✅ |
✅ |
Phone Support |
❌ |
✅ |
✅ |
Knowledge Base |
✅ |
✅ |
✅ |
Onboarding Assistance |
❌ |
✅ |
✅ |
Personalized Training Sessions |
❌ |
✅ |
✅ |
Community Forums |
✅ |
❌ |
❌ |
Loom provides email support along with a detailed knowledge base full of articles, guides, and video tutorials. They also offer a live chat feature for more immediate help.
However, Loom doesn't have phone support or personalized training sessions, which can be a drawback for users who prefer more direct, hands-on assistance.
BombBomb, on the other hand, has a more comprehensive support system. They offer not just email and phone support but also live chat and personalized onboarding sessions. This includes in-depth training to help users get the most out of the platform.
Their knowledge base is diverse, with resources ranging from basic getting-started guides to advanced feature tutorials.
Sendspark really shines in customer support, offering email, live chat, and phone support. They also provide personalized training sessions and onboarding help, which is great for teams that are new to the platform.
Their knowledge base is packed with articles, video guides, and best practices. However, they don't have community forums, which might be a downside for users looking for peer advice and shared experiences.
Insights and analytics
Getting a good handle on how your videos are performing is key, and each platform — Loom, BombBomb, and Sendspark — offers different strengths in this area.
Loom keeps it pretty straightforward when it comes to analytics. It counts a view if someone watches at least 5 seconds, gets through 75% of the video, or makes it all the way to the end.
Beyond that, Loom tracks Emoji Reactions, showing which emojis viewers used to react to your video, and it can identify viewers by name if they're logged into a Loom account. You can also see any comments left by viewers.
This basic data gives you a general sense of engagement, but it doesn't dive too deep into specifics.
BombBomb takes analytics a step further. It not only tracks the Number of Plays but also provides the Average Percentage Watched, which tells you how much of the video viewers are actually sticking around for.
You also get insights into Likes and Comments, along with Video Replies, which are like video responses from viewers—a neat way to gauge interaction. Plus, BombBomb tracks CTA Clicks, so you can see if viewers are following through on any calls to action you include.
This level of detail helps paint a clearer picture of how your audience is engaging with your content.
Sendspark shines with its analytics capabilities. Like BombBomb, it tracks the Number of Plays and Engagement Metrics, showing how much of each video viewers are watching. But it also provides more detailed Viewer Information, such as where your viewers are located and what devices they're using.
Sendspark goes further by tracking clicks on links within videos, giving you insights into viewer actions beyond just watching. It also tracks Email Open Rates and Video Play Rates, which is great for video email campaigns.
And if you need to dig deeper, Sendspark lets you generate customizable reports, so you can analyze specific metrics over chosen timeframes and share these insights easily.
Prospecting at scale
Sendspark really stands out when it comes to creating personalized video messages at scale, setting it apart from Loom and BombBomb. While Loom and BombBomb both offer solid video creation tools, they don't quite reach the level of personalized outreach that Sendspark excels in.
With Sendspark, you can record a single video and then use AI to automatically personalize it for thousands of viewers. This includes features like AI voice and video cloning, which allows you to create highly personalized videos for sales sequences and email outreach campaigns.
One particularly impressive feature is the ability to add dynamic backgrounds, where the video can automatically include the prospect's website or LinkedIn profile, making each video feel uniquely tailored.
Additionally, Sendspark provides personalized video pages that you can share via email or on branded landing pages, complete with your logo and a call-to-action.
The process is straightforward yet incredibly effective: you start by recording one video of yourself with a placeholder for your viewer’s first name. The AI then fills this in, making the recipient feel like the video was made specifically for them.
After that, you can edit the video landing page, add your contacts, and generate personalized videos on a large scale.
Sendspark also integrates smoothly with CRM platforms like HubSpot, making it easy to deliver these personalized videos efficiently. This makes it a great tool for sales and marketing teams looking to connect with customers in a more engaging and personalized way.
Loom vs. BombBomb vs. Sendspark: Pricing
Now let's talk about one of the most important factors in decision-making: Pricing.
Loom pricing
Starter Plan: $0
- Up to 25 videos/person, 5 minutes/video, screen recording, unlimited transcriptions, privacy controls, viewer insights, team workspace, comments, and emoji reactions.
Business Plan: $12.50/creator/month (annually)
- Unlimited videos and recording length, everything in Starter, plus Loom AI, live rewind, edit by transcript, remove Loom branding, embed links, import/download, password-protected videos.
Enterprise Plan: Custom pricing
- Everything in Business, plus Salesforce integration, request email to view, SSO (SAML) and SCIM, advanced content privacy, auto-titles, and custom onboarding.
Loom AI Add-On: $4/creator/month (annually)
- AI workflows, auto CTA, titles, summaries, chapters, filler word removal.
BombBomb pricing
Essentials: $39/month
- Unlimited camera and screen recording, unlimited videos and storage, custom branding, video editing, privacy protection.
Plus: $69/month
- Everything in Essentials, plus video insights, advanced video interactions, automations (mass email sending, email scheduling, unlimited email campaigns), advanced video editing, admin and team controls.
Teams: Custom pricing
- Advanced admin controls, security and compliance features, CRM integrations, single sign-on (SSO), SCIM/OKTA support, custom onboarding and support.
Sendspark pricing
Solo Plan: $49/seat/month
- 200 dynamic video minutes, dynamic variables/backgrounds, AI personalization (beta), custom domain, CRM integrations, removes Sendspark branding.
Team Plan: $149/team/month (5 seats included)
- 1,000 dynamic video minutes, admin dashboard, integrations with Clay, HubSpot, Zapier, API access.
Scale Plan: $499/team/month
- 10,000 dynamic video minutes, flexible seats, multiple client workspaces, Slack support, customer success manager, custom API, assisted onboarding.
Enterprise Plan: Custom pricing
- Unlimited dynamic video minutes and seats, team video training, highest priority support, custom terms, security review, SSO/SAML.
Making your decision between Loom, BombBomb, and Sendspark
Loom, BombBomb, and Sendspark are all great tools. But don’t just take our word for it — Check out what other users have to say:
Loom
BombBomb
Sendspark
Choosing the right tool really depends on what you need.
If you’re looking to create simple, quick videos for internal communication, Loom is a solid choice. It’s user-friendly and integrates well with Slack and Gmail, making it easy to share updates and instructions.
For those interested in using video for customer support or onboarding, BombBomb might be your go-to. Its detailed analytics and strong customer support are great for managing video email campaigns and engaging with customers or new team members effectively.
If you want to supercharge your sales and marketing efforts with personalized videos, Sendspark is the way to go. Its AI-driven features let you create highly personalized content at scale, making it perfect for reaching out to prospects and driving engagement.
And if you're not sure if any of these tools suits your needs perfectly, check out our lists of the best Loom alternatives and BombBomb alternatives.