Video communication has become essential for sales and customer success teams. Whether you’re reaching out to new prospects or following up after a demo, a short video message can make you stand out in a crowded inbox.

Universities and colleges often spend decades shaping the lives of their students. But after graduation, many of those student relationships fade. Staying connected to alumni matters — not just for tradition or nostalgia — but because alumni support drives fundraising, mentorship programs, event attendance, and institutional reputation. This is where personalized video becomes a powerful tool.

How to Record a Loom Video (And Why It Falls Short for B2B Sales and Success Teams)

Recording a Loom video is one of the fastest ways to share a message visually. Whether it’s explaining a product update, walking through a document, or giving a quick team update, Loom makes it easy to hit record and share a link. But if you’re in a sales, marketing, or customer success role—and you want to scale personalized outreach—Loom starts to feel manual fast.

How Pharma Sales AI Tools are Transforming Rep Productivity & Pipeline Growth

In pharma, every sales call, interaction, and follow-up has huge stakes—millions in potential prescriptions, strict compliance rules, and decision-makers who are harder to reach than ever. Enter: pharma sales AI tools.