Send Personalized Videos with Templates

Great video depends on great audio and lighting—prioritize clear sound, use natural or three-point lighting, position your mic 6–12 inches away, and always test.

Video is transforming sales outreach, but measuring its impact can be tricky. Here's what you need to know:

Segment audiences, use AI voice cloning and dynamic visuals, automate targeting, and measure ROI to scale personalized video ads.

In the world of B2B sales, success often hinges on the smallest details. A well-crafted email can be the difference between opening the door to a lucrative deal and being relegated to the clutter of a crowded inbox. Yet, while many sales teams focus on perfecting their targeting and copy, they often overlook a critical factor: email layout.

Want to boost engagement without spending hours on video creation? AI-powered A/B testing can help you test and refine personalized video strategies at scale. By using tools like Sendspark, you can create thousands of tailored videos from a single recording, saving time while driving results like 16× more opens, 4.5× more clicks, and up to 3× more revenue.

Personalized videos outperform generic ones—boosting engagement, conversions, and ROI while cutting customer acquisition costs.

Compare five tools for AI-personalized video email campaigns, covering features, pricing, CRM integrations, and analytics to find the right fit.

Video is transforming sales communication. With email reply rates as low as 1-5%, traditional methods are losing effectiveness. Video grabs attention, builds trust faster, and boosts engagement:

Guide for sales teams to run A/B tests on personalized videos: plan tests, create variants, analyze results, and scale winners with AI and CRM integration.

Use enriched lead data and AI-personalized videos to scale SDR outreach—automate creation, increase replies and meetings, and track engagement.

Mass emails without personalization often fail to engage. But with Sendspark and HubSpot, you can send tailored video messages at scale. Here's how this integration works:

Personalized video outreach can boost engagement by up to 85%, but overdoing it can backfire. Over-personalization - like overusing names or including irrelevant personal details - can feel awkward or intrusive, leading to trust issues and poor results. The key is striking a balance: keep videos personal and relevant without crossing boundaries.