Creating sales videos that look professional and are easy to share is essential in 2026. The right screen recording software can save you time, boost engagement, and help close deals faster. Here’s a quick summary of the best free tools for sales professionals:
- Sendspark: Unlimited recording, no watermarks, CRM integrations, and personalized video features for outreach.
- Kommodo: Unlimited recording with viewer analytics, deal room links, and AI tools for efficient follow-ups.
- Loom: Great for quick recordings, but limited to 5 minutes and 25 videos on the free plan.
- OBS Studio: Best for advanced, high-quality recordings with no time limits, but requires manual setup and sharing.
- ScreenRec: Simple, unlimited recording with instant sharing and basic analytics.
Quick Comparison
| Tool | Recording Limit (Free) | Watermark-Free | Key Features | Best For |
|---|---|---|---|---|
| Sendspark | Unlimited | Yes | Personalization, CRM sync, CTA links | Large-scale outreach |
| Kommodo | Unlimited (60 days) | Yes | AI tools, deal rooms, viewer insights | Detailed demos, follow-ups |
| Loom | 5 minutes, 25 videos | Yes | Instant sharing, viewer reactions | Quick, simple pitches |
| OBS Studio | Unlimited | Yes | Advanced editing, no built-in tools | High-quality presentations |
| ScreenRec | Unlimited | Yes | Instant sharing, basic analytics | Simple, fast recordings |
Each tool has its strengths, so choose based on your specific needs - whether it’s quick outreach, detailed demos, or polished presentations.
Free Screen Recording Software Comparison for Sales Videos 2026
1. Sendspark
Sendspark is a screen recording tool designed specifically for sales teams, making it easier to create personalized video outreach. With over 50,000 companies onboard and a stellar 4.8/5 rating from 450+ reviews on G2, it’s become a trusted choice for sales professionals looking to stand out.
Features Tailored for Sales
Sendspark uses AI to add personal touches - like names and company details - directly into videos. This approach has proven effective, with sales teams reporting 2–3× more replies using these personalization tools. Dan Vermont, Head of Operations at Brikl, shared his experience:
"Using Sendspark transformed our customer success approach. We built a library of pre-recorded answers, allowing our team to quickly respond to common customer questions with personalized videos."
In addition to personalization, Sendspark includes interactive call-to-action buttons within videos. These buttons make it simple for prospects to schedule meetings or access proposals without leaving the video. Plus, it integrates seamlessly with over 75 tools like Salesforce, HubSpot, LinkedIn, and Gmail, ensuring it fits right into your existing workflow.
Webcam and Branding Options
You can record your webcam feed alongside screen content, choosing between screen-only, webcam-only, or combined modes. Sendspark also offers custom branding options, including personalized video backgrounds, custom domains, and logos, helping you maintain a polished and consistent brand image. Even small details like personalized video thumbnails can improve email open rates and click-throughs.
Easy Sharing and Analytics
Videos are stored in the cloud and can be shared through links, email embeds, or social media posts. The platform’s analytics dashboard provides insights into viewer engagement, tracking metrics like views, watch time, and call-to-action clicks. Emilia K, VP Marketing at Userpilot, highlighted its impact:
"Sendspark videos work as pre-boarding. If prospective customers watch the videos, then they understand why they need our product better, and are more receptive to demos."
Now, let’s dive into another tool that’s reshaping sales outreach.
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2. Kommodo
Kommodo grabs attention with its unlimited recording feature on the free plan. With over 20,000 hours of content processed monthly, it’s clear this platform is a go-to choice for teams needing flexibility and ease of use.
Recording Limits
The free Starter plan offers unlimited recording time and unlimited videos, making it perfect for guiding prospects through detailed processes. However, there’s a catch - recordings are only stored for 60 days on the free plan. After that, users can either upgrade (starting at $9/month billed annually or $15/month on a monthly plan) or download their videos to keep them. Beyond the generous limits, Kommodo ensures a polished presentation, which is key for professional outreach.
Watermark Presence
Even on the free tier, Kommodo keeps recordings completely watermark-free. As Khanan Grauer, CEO of Kommodo, explains:
"Watermarks undermine professionalism by adding extra steps".
This clean, professional look helps maintain credibility, especially when pitching to prospects.
Sales-Specific Features
Kommodo takes things up a notch with its Page Builder feature. This tool lets users turn videos into landing pages, where they can include calendar links, contracts, and PDFs - all bundled into a single "deal room" link for prospects. The platform also supports personalized introductions: record your main pitch once, then tweak the opening for each prospect as needed.
To top it off, Kommodo provides viewer analytics, showing who watched your video and for how long - offering valuable insights into engagement. Robbie Lynn, COO at Assistants That Work, shared his experience:
"Komodo has radically simplified how we operate with our team. We love the Guides and AI summaries... We've saved thousands of hours at this point".
3. Loom
Loom has attracted a massive following - over 25 million users across 400,000 companies - by prioritizing speed and simplicity. Once you finish recording, the platform instantly generates a shareable link, eliminating the need to wait for uploads. This makes it incredibly easy to send videos to prospects right away.
Recording Limits
With the free Starter plan, individual recordings are capped at 5 minutes, and each member's library is limited to 25 videos total. Additionally, video resolution is locked at 720p, while paid plans offer upgrades to 1080p or even 4K quality. These restrictions make the free plan suitable for quick sales intros or personalized video pitches, but it might feel restrictive for longer product demos. Kieran Flanagan, VP of Marketing at HubSpot, summed up Loom's appeal:
"My new daily email habit. Begin writing an email. Get to the second paragraph and think 'what a time suck.' Record a Loom instead. Feel like 😎."
Watermark Presence
Even on the free plan, Loom ensures your videos are completely watermark-free. This means your sales videos maintain a polished and professional look, free from any distracting branding.
Webcam Support
Loom includes a Screen + Cam mode, which allows you to appear in a picture-in-picture overlay while sharing your screen. This feature adds a personal touch to your outreach, letting prospects see your face alongside your presentation. If needed, you can switch to Cam Only or Screen Only modes, offering flexibility based on your specific needs.
Sharing Methods
Loom goes beyond instant links by enabling you to embed videos directly on websites or share them via email. Recipients can engage with your content through time-stamped comments and emoji reactions, fostering a two-way conversation without the hassle of scheduling a call. You’ll also receive real-time notifications when someone watches or interacts with your video, giving you the perfect opportunity to follow up promptly. Katie Burke, Chief People Officer at HubSpot, highlighted this benefit:
"Loom allows me to connect more personally with people without having to do 75 different one-on-one calls, which is just impossible at scale."
Sales-Specific Features
Loom’s AI tools simplify your workflow by automatically generating video titles, summaries, and transcripts - saving you time on editing. Additionally, you can embed external links directly into your videos, guiding prospects toward booking calls or accessing additional resources.
4. OBS Studio
OBS Studio is a free, open-source software designed for professional-grade recording. Unlike many tools that impose restrictions like time limits or video caps, OBS offers unlimited recording time and allows you to create as many videos as needed. This makes it especially useful for sales professionals creating longer demos or in-depth training content. It’s a flexible option that caters to detailed presentations without the constraints of certain cloud-based tools.
Watermark Presence
One major advantage of OBS is its watermark-free recordings, ensuring your videos maintain a polished and professional appearance. Since it’s open-source, there’s no company branding to interfere with your content.
Webcam Support
OBS supports integrated webcam feeds, which you can resize, position, and layer over your screen. The Studio Mode feature allows you to preview and fine-tune your webcam placement and overall layout before hitting record. This ensures your setup is flawless and avoids technical hiccups during your presentation. As the OBS Project explains:
"Studio Mode lets you preview your scenes and sources before pushing them live. Adjust your scenes and sources or create new ones and ensure they're perfect before your viewers ever see them."
Sharing Methods
OBS saves recordings locally, meaning you’ll need to manually upload them to a hosting service or attach them to video email campaigns for sharing. While this extra step adds a bit of effort, it gives you full control over where and how your videos are distributed.
Sales-Specific Features
OBS doesn’t include built-in sales tools like analytics, time-stamped comments, or call-to-action buttons. However, it compensates with high-quality customization options that are ideal for crafting detailed and professional presentations. This level of control is particularly beneficial when you want to create a powerful video sales letter that requires high production value. Features like the built-in audio mixer - which includes noise suppression and gain control - help ensure clear, professional voiceovers. Additionally, you can set up hotkeys to start and stop recordings, streamlining the process and keeping your videos seamless.
Gaurav Sharma, Founder and CEO of Attrock, highlights its versatility:
"OBS Studio is an open-source and free screen recorder that works on every operating system. It's widely used... for marketing videos. It can seem complex, but once you get the hang of it, you'll have a powerful recording tool."
That said, OBS does come with a steeper learning curve. The initial setup typically takes about 10 minutes, and its interface can feel overwhelming for those less tech-savvy. However, the time spent learning the tool pays off with its robust production capabilities.
5. ScreenRec
After exploring OBS Studio's robust feature set, let's shift gears to ScreenRec - a tool designed with simplicity and business communication in mind.
ScreenRec is a free, lightweight screen recorder tailored for professionals. With over 16 million downloads as of mid-2025, it simplifies video sharing by instantly uploading your recordings and providing a private link copied directly to your clipboard.
Recording Limits
For unregistered users, recordings are capped at 5 minutes. However, registered users gain unlimited recording time along with 2GB of permanent cloud storage.
Watermark-Free Recordings
One standout feature is that ScreenRec doesn’t add watermarks to your videos. This ensures your content remains polished and distraction-free, without any third-party branding.
Webcam Integration
ScreenRec supports facecam overlays, letting you add a personal touch to your recordings - perfect for sales prospecting or training videos. It also offers recording resolutions ranging from SD to 4K, with frame rates up to 120 FPS for smooth playback.
Sharing Options
The moment you finish recording, ScreenRec generates a private sharing link. Your files, saved in MP4 format, are protected with 128-bit AES encryption for added security. Sharing is seamless - you can send videos via WhatsApp, Telegram, email, or upload them to YouTube.
Rainer S., Director at Regarri.com, highlights the convenience:
"Real time-saver. When I tried ScreenRec, I realized that it uploads the video while you're recording. I love that."
Features for Sales Professionals
ScreenRec includes tools like engagement analytics to track viewer interactions and options to password-protect or restrict access to your videos. While it doesn’t offer advanced editing capabilities, its speed and simplicity make it a favorite for sales teams. Gerry D., Founder of Bright Marketing Co., shares his experience:
"It's SO EASY to use that a child could use it! I love how in a matter of seconds and with just a few clicks I can send the client or prospect screenshots or videos."
With a 4.7/5 rating on Trustpilot (from 418 reviews) and 4.5/5 on G2 (from 49 reviews), ScreenRec is praised for its instant sharing features. Some users do mention the lack of advanced editing, but its ease of use and functionality keep it highly rated.
Feature Comparison: Pros and Cons
Here's how these tools stack up when it comes to creating sales videos.
Recording limits are a major consideration. Loom limits free users to 5-minute videos and a total of 25 videos in their library. Meanwhile, Kommodo, OBS Studio, and ScreenRec allow unlimited recording time. If you're making lengthy product demos or a large number of prospecting videos, these restrictions can significantly affect your workflow.
Watermarks are another key point. Kommodo, OBS Studio, and ScreenRec let you record without watermarks, ensuring a polished, professional look. On the other hand, Loom includes watermarks on all free-tier recordings.
When it comes to sales-specific features, the differences are even more pronounced. Sendspark stands out with tools like dynamic intros and CRM integrations for Salesforce and HubSpot. Kommodo offers AI-powered search, making it easier to locate specific moments in your video library. Loom provides viewer insights and emoji reactions to track engagement. However, OBS Studio and ScreenRec lack built-in video prospecting tools, which may require you to use additional platforms for features like analytics or personalization.
These distinctions can make or break your ability to create professional, engaging sales videos. Here's a quick breakdown:
| Tool | Recording Limit (Free) | Watermark | Webcam Support | Sharing | Key Sales Features |
|---|---|---|---|---|---|
| Sendspark | Unlimited | No | Yes | Instant Link | CRM Sync, Dynamic Intros, CTA Buttons |
| Kommodo | Unlimited (60-day access) | No | Yes | Instant Link | AI Search, Interactive Guides, Transcription |
| Loom | 5 Minutes (25 videos) | Yes | Yes | Instant Link | Viewer Insights, Emoji Reactions |
| OBS Studio | Unlimited | No | Yes | Local Export | None (requires external hosting) |
| ScreenRec | Unlimited | No | Yes | Instant Link | Basic analytics only |
The best tool for you depends on your sales needs. If you're focused on large-scale outreach, Sendspark's personalization features are a standout. To make the most of these features, you can use proven video scripts to streamline your outreach. For searchable product documentation, Kommodo's AI tools are a strong option. OBS Studio offers high-quality recordings but requires more technical setup and isn't ideal for quick, sales-focused tasks.
Conclusion
Pick your screen recording tool based on the type of video you're creating and how much time you have to set up.
For quick, one-on-one outreach, Loom is a solid choice. It lets you record and share instantly, even with the limitations of its free plan - 5-minute recordings and a 25-video cap. Over 25 million users rely on Loom because you can drop a link directly into Slack or an email in seconds. For longer demos, Kommodo stands out with unlimited recording time and AI-powered search, making it easy for viewers to jump to specific points in your video library.
If you're working on presentations that need a professional touch - like multi-camera setups, scene transitions, or advanced audio mixing - OBS Studio offers broadcast-quality results for free. The trade-off? It has a steeper learning curve and requires manual exporting. For a simpler tool with a good mix of features, ScreenRec provides unlimited recording and instant sharing, making it a balanced option.
For sensitive content, desktop-based tools like OBS ensure recordings stay local. On the other hand, for large-scale outreach, Sendspark shines with features like viewer analytics and CRM integration, giving you actionable insights into engagement. You can even automate personalized videos in Salesloft to scale your outreach further.
At the end of the day, the best tools for sales teams are the ones that fit your workflow. Quick outreach calls for speed, detailed demos need searchability and unlimited time, and high-production presentations demand technical control. Focus on your specific recording needs rather than being swayed by flashy features.
FAQs
Why is Sendspark the perfect tool for sales teams?
Sendspark is a game-changer for sales teams, blending screen recording with personalized video creation to help you craft sales videos that stand out. With its AI-powered customization, you can create videos that feel tailor-made for each recipient, making it easier to build stronger connections and drive engagement.
What makes it even better? Sendspark works effortlessly with your favorite sales tools, keeping your workflow smooth and saving you valuable time. Plus, its video engagement analytics give you deep insights into how your videos perform, helping you fine-tune your strategy and close more deals. Everything you need to elevate your sales communication is packed into this user-friendly platform.
How does Kommodo help create professional sales videos?
Kommodo is designed to simplify the process of creating professional sales videos. It provides tools that let you record, customize, and share videos without requiring any advanced editing expertise. You can easily add your own branding elements, like logos and company colors, to give each video a polished and personalized touch.
Thanks to its user-friendly interface, Kommodo makes it easy for sales professionals to put together engaging presentations quickly. This helps them connect with their audience while keeping their brand image consistent and professional.
Why is OBS Studio a great choice for creating sales videos?
OBS Studio stands out as a fantastic option for creating sales videos. Why? Because it’s a free, open-source tool that offers top-notch video and audio recording capabilities. Whether you’re using Windows, macOS, or Linux, OBS Studio works seamlessly across these platforms, catering to a wide range of users.
Packed with powerful features, OBS Studio makes it easy to produce professional, high-quality sales demos. Its adaptability and dependable performance ensure you can create engaging videos that truly resonate with your audience.
